As the manufacturer, it’s important you know who your partners are working with and what they’ve got in their pipeline—because it’s part of your pipeline, too. Make the registration process easy within your partner portal so all their registered leads go to one place where you can see and sort them.
While it’s important to track each partner individually, a full view of everything in your pipeline is essential, too. When partners register their leads and deals in through a dedicated partner portal, all that information is in one place to monitor the complete health of your pipeline.
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